5 Web Design Trends You Need To Know For 2018!

With the New Year celebrations just a few a weeks away, it’s time we took a look at some of the web design trends that are going to dominate the UAE industry in 2018!

Web Design Dubai Trends

Here are the 5 most exciting!

1.     Mobile Friendliness Will Become A Priority!

According to statistics gurus Statista, over 50% of all website traffic generated in 2017 will be on mobile devices, up from 43.6% in 2016!

The importance of smartphone-friendly webpages has been on the rise over the past few years, and search engines like Google have certainly taken notice too.

The tech company is set to roll out its new Mobile First Index in the first half of 2018, which will change the way companies look at their page designs.

The new algorithm will place an increased importance on the mobile-friendly versions of websites by making them the first to be seen in search results!

This means that a lot more web design Dubai and UAE companies are going to be working on smartphone optimization for their sites!

2.     Irregular Grid Layouts Are In!

In their search for increasingly creative solutions that enhance the user experience, designers are now experimenting with asymmetric grid layouts!

These new layouts feature a more irregular style of placing elements on the page, by working with negative spaces and regularly breaking the law-of-thirds.

This helps the desired content stand out from out its surroundings, and makes it easier to read and navigate for the user!

3.     Bolder Fonts And Adventurous Colors Over Images!

The shift to more a mobile-oriented user base will mean designers are going to be prioritizing bold fonts and brighter colors over images, which slow pages down.

The result is going to be sites that not only look great, they also load up quicker and offer users an easier reading and scrolling experience.

It’ll also give web development Dubai companies the chance to work with cleaner backgrounds, making their call-to-action buttons or link pop!

4.     Artificially Intelligent Bots!

AI has made huge strides over the past couple of years, and 2018 may finally be the year we see it gain worldwide recognition!

AI chatbots have become critical to the success of ecommerce websites, since they can reply to consumer questions almost instantly. Users love that kind of responsive interaction!

While it’s not going to be Arnold Schwarzenegger returning as the Terminator, don’t be surprised if you see a lot more companies coming up with their own artificially intelligent bots in the coming year!

5.     Web Animation Is The Future!

The internet isn’t a static medium, so why should your websites any different!

Web animation certainly isn’t a new concept – the GIF has been around for a few years now – but viewers will now be able to interact with these moving pictures, giving an even more immersive user experience!

This scroll triggered animation from Apple is a great example of how a minimalistic design can change the entire outlook of a product!

2018 – The Year Of Simple, Powerful Web Design

2018 is going to be the year of designing simple, mobilefriendly websites that come packed with extremely powerful technologies like AI Chatbots and personalized animations!

All the big brands are going to be taking their web pages to the next level with these 5 exciting new trends. Are you?

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SEO TRENDS TO WATCH FOR IN 2018

SEO TRENDS 2018 - SEO Company Dubai

Google’s Eventful Year

It’s been an interesting 12 months for Google and other search engines.

The past year saw business in the UAE and abroad finally crack the search engine code: the more backlinks a web page had, the higher its chances of ending up on the first page of results!

This meant that people had started to abuse the common practices of SEO for their own benefit!

With so many false results showing up the first page, Google was forced to innovate and create new technologies to replace their existing algorithms.

The Way Forward

Luckily for Google, a new year brings with it new beginnings and new trends. For entrepreneurs looking to stay on top of the online world, here are the 3 trends we expect will dominate the SEO industry in 2018!

1.     Quality Content Is More Important Than Ever

Quality Content - SEO Company Dubai

Google’s code has always worked on the same principle: the more people seem like a certain page, the higher ranked it gets.

Primarily, there are 4 parameters that decide a web page’s ranking:

  • Visits on website
  • Time users spend on that website
  • Pages a user visits per session
  • The website’s bounce rate

This means it’s now more important than ever that your website not only attracts customers, it also gives them a reason to stay!

Good optimization can only take you so far if the content fails to live up to customers’ expectations.

2.      Voice Search Is The Future

Voice Search - SEO Company Dubai

Experts predict that by the year 2020, voice searches will make up almost 50% of all online searches!

Google’s voice search algorithm was introduced earlier this year, and it’s already one of the fastest growing trends ever to hit the industry.

A new trend, however, does always come with its own set of problems.

The optimization process for voice searches will be very different to what we’re used to!

As an example, say I was a user who wanted to contact companies that designed websites in Dubai. Traditionally, my search would look something like Web design Dubai”, or “Website design Dubai”.

With voice search, however, things get different. This is because we tend to ask mobile voice assistants our queries in fully structured sentences.

So a company that wanted to show up on the first page of results would actually have to start optimizing for queries like “What is the best web design company in Dubai?”.

SEO practices have been the same for decades, and it’s a new process that’s certainly going to take some getting used to!

3.     Infographics Are Important

Infographics - SEO Company Dubai

In addition to written content, search engines have started giving a lot more priority to infographics and visual content over the past few months.

Statistically, long content published with a well-designed infographic has been proven to increase an article’s number of shares, improve overall visibility, generate more backlinks to the original client, and drastically bump a website’s ratings.

2018 will see graphics get more attention than ever before! It might just be time to outsource your optimization needs to an SEO Company Dubai or UAE that specializes in graphics as well as written content!

Conclusion

The newest trends for SEO in 2018 have already arrived! The quicker your company can adapt, the faster you can set yourself apart from the competition!

Remember: at the end of the day, the early bird always gets the worm!

How To Choose The Right Web Development Company?

How To Choose The Right Company for Web Development Dubai

Most of the individuals select developing firms based on their search ranking at search engine when they have to develop a website for online presence of their business. However, this is a bad approach as their position at search engine might not efficiently relate their performance and experience. This is because improved search engine ranking depends upon SEO practices not on work efficiency and experience.

Even if one has to select a company based on its search engine ranking, he must consider certain factors as well. Although some of firms might be higher in ranking as compare to reputable web development Dubai based companies, but individuals must look for relevant information as they proceed searching a best development agency. The following information related to development agency must be analyzed before hiring.

Company History:

Always ensure that the company is been in the business since a long time. Avoid working with a firm with just a few years of experience. Instead, choose the one with plenty of experience and practice so that you can acquire the best techniques to generate higher ROI in the long run.

Company Team:

The performance of a company depends upon the number of employees working for it. When you will research the team members of a company, also consider their personality to get an idea of how you can contribute with them.

Company Portfolio:

Recently delivered products or services can better showcase their performance and proficiency. Match your key requirements with different features of their recently launched products and services. This will help you understand how they deal with a client’s requirements.

Company References:

You may also ask from the past clients who have worked with the company. By asking the expertise of the company and their specialization, previous clients can share their insights that how they feel about the company. Point out their advantages and disadvantages during inquiry.

Responsive Website:

Just like web design Dubai based companies are known for mobile-friendly website development, the company in your focus must also be professionally known for mobile friendly development. Their capability of developing responsive website is a great indicator of their proficiency.

Search Rankings:

Most of the business owners prioritize local development firms. Their improved search rank in local search is helpful for clients to contact them. Selection based on search ranking is a great way for clients who are willing to develop their websites such that they can gain higher ranking in search engine.

Things To Avoid In Ecommerce Website Development

Ecommerce web development dubai

An ecommerce website is developed either by hiring a freelancer or a reputable agency. These are the only two options for everyone who is willing to develop a website for online business. Different online tools (platforms) are also available to help you develop a website, however, no one will recommending them unless one really knows he is willing to do.

An extreme level of handwork is required for one before deciding to hire a freelancer or an agency. To avoid the risks associated with both these options, you must have a strong knowledge of ecommerce websites. Unless you have knowledge limitations regarding development risks, you cannot blame the opposing party if anything unusual happens.

The ecommerce business is growing fast and it is most rapidly growing in Dubai. Same is the case with reputable web development Dubai based agencies as they are the key players of the competition. Working with these agencies is although the best approach, however, one must consider the following aspects before choosing an agency.

Consider Your Goals From Ecommerce website:

You must know your business more than anyone else. That’s how; you can better identify your goals that you are willing to achieve with your ecommerce website. Focus on the key functionality of your website that will support you in achieving your goals. You must have a clear insight of everything you need on your website to discuss them with your target agency.

Focus On A Timeline:

You must specify a proper timeline before going to talk to an agency. You may have stated launch date in your mind for your website which is the key requirement for on-time completion. Stay close to the agency members and include milestones both for yourself and the team. As you will be a part of the project, do not allow anyone to let you think otherwise.

Choose Someone Local:

Going either with a freelancer or an agency, the journey of developing an ecommerce website is extremely risky in terms of discussing your business goals and vision to someone else. If you have established your business in any region of the UAE and currently looking forward for its online appearance as well, going for an ecommerce solutions Dubai is less risky and helpful.

Have A Partnership:

Just launching your ecommerce website is not something that will boost your productivity. Instead, you will need an ongoing maintenance for your website, including additions and changes as required. The agency that you are going to choose must be able to provide assistance regarding improvement in your website that should ultimately result in your business productivity.

How often people search your online business?

The optimization process is simple yet complicated. It is a lengthy procedure that requisite consistency in developing relationship with the prospective customers. It needs to be measured on different variables.
SEO services Dubai can generate the most optimum experience that facilitates the website to draw attention among competitors. Each retailer category has to design a set of keywords that resonate with the needs of the customers. How efficiently have you exercised this? If done efficiently this can become a source of generating massive revenues; do it quickly for business progress.

How often people search your online business?

• The online business holds massive opportunity for retailers
• The online competition is categorized by different elements
• It includes the brand awareness, the customer orientation and the visibility of the retailer
• How many are able to achieve the aforementioned objectives
• Very few because a systematic integration is required to ensure that a particular retailer is visible to customers in all situation
• A dedicated plan is necessitated to make the business awareness the top priority
• This includes deploying the right strategy to assure that the retailer’s presence is optimized every time it is searched by people

Build The SEO Framework With Web Design Service Experts

Dubai-web-design-SEO-services-Dubai

How important is hosting in web design?

Hosting is the platform that connects the visitors with the website. Your website just can’t be slow. It simply has to load faster to encourage visitor explore it. Hosting is better positioned where the audience is. The platform designed must produce speedy connectivity. How you tailor it will make the different.

How you systematize content is vital?

The management of content influence searches. How quickly visitor can come across the right content bolster the chances of conversion rates. Hoe search engine understand and facilitate the content adds vitality to it. The choice of the content management system must address the business needs and the requirements of the end users.

What understanding your website promotes?

The website needs to guide the visitor. The content is distributed across the website. How it is indexed will generate meaningful outcomes; Dubai web design can manage the properties that enhance better communication with the audiences. Each variable should be positioned in the right place. The text holds the key. The images, audio and video serves as a connecting link to the text; the choice of typeface is also important for instilling value added features to the offering.

It is all about how the search engine recognizes the text and present to the individual. The optimum use of keywords is considerable in maintaining a relationship with the customers. People understand the value of each product in different contexts. Keywords build the right course for the searcher to look for the information that closely entertains their need.

The clarity provided by SEO services Dubai make the customer understand of the offer and how it relates to their instant need.

The query generating capacity of each keyword is distinctive. Special consideration must be employed in discovering how it can generate maximum traffic for the website.

Conclusion:

The structure of any website is devised through its navigational tool. The components including the URL must be indexed to promote its relevancy with the customer search.

The idea behind the web design is to incorporate elements that make sense. Irrational elements that do not produce the desired effect are inconsequential.

The outcome of any optimization process is better visibility for the brand. Is your brand accruing enough visibility? If not then its awareness must be improved. Use each tool in the most effective way to design a thoroughly built website.

SEO Strategies For 2017 And Beyond!

It all starts with a good plan, an appealing design that is simple and easy in nature and has got what it takes to provide the best ever experience to visitors whenever that land on one’s website.

In complex markets like UAE, entrepreneurs ensure that they are backed with web design Dubai based service providers because of the high end skills set and expert nature that they are blesses with.

However, a good web design that has not been marketed in the right passion is exactly like a highly well written book that has never been read after its publication. One as a business owner therefore must hunt for elite, reliable and affordable SEO Company Dubai for smart and relevant digital marketing campaigns that can help in improving the audience volume and conversions.

SEO Company Dubai

  • Mobile, Mobile, Mobile – The future is mobile, if you are hungry for more traffic, make sure that your website Design is responsive in nature.
  • Era Of Voice Search – Backed with such smart features, your website will find it easy to impress search engines.
  • Page Speed – Avoid all the unnecessary scripting and content from your website. Improve conversion rates up to 4 times high with a faster loading site.
  • Customer Care – Engage with and respond to your customer queries on every social channel and forum in swift passion. Get highly rated!
  • Excellent Quality Link Building – Quality always pays off, you must avoid buying links, earn them instead!
  • Switch to SSL – Climb up the ranks by winning the trust of your clients and Search engines, secure your website with SSLs that are reliable.

All You Want To Know About Latest Web Development Dubai Trends!

Web development Dubai

Awareness and up-to-date knowledge in the field of IT will enable one to come up with best selections. However, everyone may not have the same level of understating or awareness, therefore one must ensure that one is backed with professional back up offered by service providers in the domain of web development.

Let’s have a look at some of the latest trends in this domain for better understanding and know how:

  • IoT (Internet of Things) – They are future; control, manage and communicate with appliances and gadgets with ease.
  • Material Design – Introduced by Google to monitor the performance of your apps on Smart devices.
  • Static Website Generators – for improved security and optimum speed.
  • Yarn Package Manager – Configure, update, and install/uninstall code modules in your applications.
  • Angular 2 and Beyond – From improved component driven structure.
  • OpenCart for ecommerce websites – It comprise robust functionality and easy utilization of e-commerce affordably.
  • Virtual Reality – Already in use by Google and Mozilla, this technology will rule web development Dubai oriented practices in future.

Whether it is a personal blog site or a robust e-store that you intend to launch, you will need to ensure that you are on top of areas like design and development. Your approach shall be backed with elite, smart and relevant strategies that are unique and appealing by default.

This attitude from you will enable you to outshine among others.  Web development Dubai oriented industry has moved into further advanced zones. The varieties available to you are going to be way too many. This within itself may cause confusion for one with little or no knowledge. Therefore, careful consideration and professional backups would be required by one so as to ensure that one is staying away from blunders in the form of outdated approaches.

This careful consideration from one and reliance on only the renowned and experienced ecommerce solutions Dubai based practices will enable one to create a strong impact with the help of a stunning online store that will be fully equipped with elite features and improve user interface and user experience.

Why Ecommerce Has An Additional Edge Over Traditional Retailing?

eCommerce has a lot of benefits over traditional retailing, which is a well-known fact now. Hundreds of people are now doing online business just because of these benefits and its positive impact on the profits. It is certainly a holy grail which can take you to the heights of success in no time. You can enjoy its long lasting and worthy effects in almost every niche.

It certainly is one of the business which has become really popular all across the world in a very short time span. That’s a reason, why for the web development Dubai is considered to be the best place where we can also get assistance for the development of our eCommerce websites.

web-development-Dubai

Additional Edge of eCommerce:

Our ancestors have also been doing business from the day, life started on the earth. The business they did was the traditional retailing, which is still being practiced. But in this era, with the presence of traditional retailing the online ecommerce solutions have also become very popular. They certainly have an additional edge, that’s why for your business’s ecommerce solution Dubai could possibly be the best place.

Geographical Limitations are tamed:

The geographical limitations could be tamed with the help of this business method. As a traditional retailer you would be doing business in some specific part of the city. But as an online ecommerce business holder, you can offer your services and sell products all across the world without any geographical limitations.

Gain New Customers on Daily Basis with Search Engine Visibility:

You can gain new customers with the passage of every day on a daily routine basis. That’s because your ecommerce website is available online, people from all across the world could access it, as it has search engine visibility, which shows it in the results when people search for some specific keywords.

Lower Costs:

The amount of money spent on such online ecommerce solution is far less than the traditional retail business. Because, for the ecommerce business, you don’t need a physical store, purchase the tools and equipment and neither you need to pay different bills.

Easy for your Customers to Reach you:

It is easy for your customers to reach you. They never need to travel to visit your outlet by sparing some time and spend it in visiting you. Neither, they need to spend money in shape of expenses for visiting you.

ecommerce-solution-Dubai

Comparison of Product’s Prices:

You can also compare the prices of a same product on different websites. That’s how, as a customer, you come to know where you can find the cheapest required product.

SEO Company Dubai – Are You Aware Of Schema?

SEO Company Dubai

Trends in the digital world of marketing are shaping fast. Complex markets like Dubai where technology and awareness are touching the peaks and perfection levels all the time.

Entrepreneurs are keener to make the most out of the latest trends like Schema while going to acquire SEO Company Dubai oriented services. Schema.org is play a great role in shuffling the SERPs results and changing them in favour of all those websites that are blessed with it.