Technology is changing with every passing moment and so the trends. The year 2018 has introduced a number of innovative ways to enhance marketing services and improve business ranking over the internet. These trends will shift current methods used for search engine optimization towards an extended strategy of marketing.

SEO Company Dubai - SEO 2018

Get Highly Expert SEO Services 

Sometimes, people ask why to get SEO services when we have an attractive and interactive website? The answer is simple; what is the purpose of creating high-quality graphics and unique content when it is not visible to the users in search results?

Feeling helpless after realizing the factors responsible for brand visibility? Don’t be upset because every problem comes up with a solution.

Professional SEO Companies in Dubai has multiple marketing strategies ready for the success of your business. Highly qualified marketing experts analyze all essential factors required to make your products, a strong brand worldwide.

Research Statistics About Web Search

According to the hubspot marketing stats, approximately 12 billion searches are done in the USA over the internet in one month. This survey helped the internet marketers to conclude that visibility is essential for quality traffic.

There is no denying the fact that SEO has gained ultimate importance in the new millennia. It is owing to the reason that optimizing website not only helps to boost traffic but also helps to get brand visibility. It is an essential ingredient for success.

Core Ingredients for Optimal Search Ranking

The year 2015 was a shift changer in the field of internet marketing because it recognized the value of search engine optimization. Research studies stressed the importance of content for users’ requirements and smart optimization for better results.  Further, it is observed that approximately 50 percent users surf the internet from mobile devices presently.

While keeping the present and predicted the future scenario in mind, an exclusive detail of the core ingredients for optimal search ranking is given below:

Social Media Content

Social media has gained prominence in the recent years. The websites such as Twitter, Facebook and LinkedIn are expected to play a central role in making or breaking a brand.

Almost 76 percent of business marketers already manipulate Social Media content to promote products or services. It is actually astonishing to notice that social media content links are indexed on higher ranks in Google as compared to Yahoo or Bing.

Therefore, it is expected that the dark streaks between social media and the web with respect to SEO will get vanished in the coming years.  So, don’t waste time and get the services from the best SEO Company Dubai for making a valuable digital media marketing strategy to maximize visibility in search engines.

The Crown Is Still Held By The Animated Content

There is no denying the fact that animated content such as videos, gifs, engage more users. Everyone knows that it is due the interactivity and entertainment. However, it is known to a few that animated content is a good source to boost internet ranking.

Yes, almost 62 percent of Google searches are made for videos and other animated content. Further, Google has modified its strategy of searches in order to present balanced results. So, it is the right time to grab this interesting opportunity for better search visibility.

Smart Devices and Mobile Optimization

Smart devices and mobile phones have become the most frequently used gadgets now a day.  Therefore, it is important to realize the need for responsiveness.  Mobile friendly websites are getting higher ranking in web searches.

The Google has changed its crawling strategy in 2018 giving mobile responsiveness more value. It is termed as the “Mobile First Index” strategy.  Further, the decision has been made after analyzing the statistics that mobile usage has been increased to a 43 percent as compared to the previous year 2017.

Therefore, it has become crucial to understand that mobile responsiveness is a dire need of the hour. Don’t get astray in tension because Dubai based SEO companies understand that 4 out of the 5 clients use a mobile device to buy good from the internet.


To sum up, embrace your potentials to deal with the emerging trends of SEO effectively. It has become compulsive to take adequate action in order to stay visible on the internet. Your brand image is dependent on better search engine optimization.



SEO TRENDS 2018 - SEO Company Dubai

Google’s Eventful Year

It’s been an interesting 12 months for Google and other search engines.

The past year saw business in the UAE and abroad finally crack the search engine code: the more backlinks a web page had, the higher its chances of ending up on the first page of results!

This meant that people had started to abuse the common practices of SEO for their own benefit!

With so many false results showing up the first page, Google was forced to innovate and create new technologies to replace their existing algorithms.

The Way Forward

Luckily for Google, a new year brings with it new beginnings and new trends. For entrepreneurs looking to stay on top of the online world, here are the 3 trends we expect will dominate the SEO industry in 2018!

1.     Quality Content Is More Important Than Ever

Quality Content - SEO Company Dubai

Google’s code has always worked on the same principle: the more people seem like a certain page, the higher ranked it gets.

Primarily, there are 4 parameters that decide a web page’s ranking:

  • Visits on website
  • Time users spend on that website
  • Pages a user visits per session
  • The website’s bounce rate

This means it’s now more important than ever that your website not only attracts customers, it also gives them a reason to stay!

Good optimization can only take you so far if the content fails to live up to customers’ expectations.

2.      Voice Search Is The Future

Voice Search - SEO Company Dubai

Experts predict that by the year 2020, voice searches will make up almost 50% of all online searches!

Google’s voice search algorithm was introduced earlier this year, and it’s already one of the fastest growing trends ever to hit the industry.

A new trend, however, does always come with its own set of problems.

The optimization process for voice searches will be very different to what we’re used to!

As an example, say I was a user who wanted to contact companies that designed websites in Dubai. Traditionally, my search would look something like Web design Dubai”, or “Website design Dubai”.

With voice search, however, things get different. This is because we tend to ask mobile voice assistants our queries in fully structured sentences.

So a company that wanted to show up on the first page of results would actually have to start optimizing for queries like “What is the best web design company in Dubai?”.

SEO practices have been the same for decades, and it’s a new process that’s certainly going to take some getting used to!

3.     Infographics Are Important

Infographics - SEO Company Dubai

In addition to written content, search engines have started giving a lot more priority to infographics and visual content over the past few months.

Statistically, long content published with a well-designed infographic has been proven to increase an article’s number of shares, improve overall visibility, generate more backlinks to the original client, and drastically bump a website’s ratings.

2018 will see graphics get more attention than ever before! It might just be time to outsource your optimization needs to an SEO Company Dubai or UAE that specializes in graphics as well as written content!


The newest trends for SEO in 2018 have already arrived! The quicker your company can adapt, the faster you can set yourself apart from the competition!

Remember: at the end of the day, the early bird always gets the worm!

How often people search your online business?

The optimization process is simple yet complicated. It is a lengthy procedure that requisite consistency in developing relationship with the prospective customers. It needs to be measured on different variables.
SEO services Dubai can generate the most optimum experience that facilitates the website to draw attention among competitors. Each retailer category has to design a set of keywords that resonate with the needs of the customers. How efficiently have you exercised this? If done efficiently this can become a source of generating massive revenues; do it quickly for business progress.

How often people search your online business?

• The online business holds massive opportunity for retailers
• The online competition is categorized by different elements
• It includes the brand awareness, the customer orientation and the visibility of the retailer
• How many are able to achieve the aforementioned objectives
• Very few because a systematic integration is required to ensure that a particular retailer is visible to customers in all situation
• A dedicated plan is necessitated to make the business awareness the top priority
• This includes deploying the right strategy to assure that the retailer’s presence is optimized every time it is searched by people

SEO Company Dubai – Are You Aware Of Schema?

SEO Company Dubai

Trends in the digital world of marketing are shaping fast. Complex markets like Dubai where technology and awareness are touching the peaks and perfection levels all the time.

Entrepreneurs are keener to make the most out of the latest trends like Schema while going to acquire SEO Company Dubai oriented services. Schema.org is play a great role in shuffling the SERPs results and changing them in favour of all those websites that are blessed with it.

How To Improve Rankings With The Help OF A SEO Company In Dubai

SEO Company Dubai

Search engine optimization is no more just limited to a marketing campaign. It has turned into a huge industry and ruling markets all over the globe, especially those markets which are chic and elite in nature.

Businesses that are blessed with the feature of online presence heavily rely on this type of digital marketing and rightly so, because it is these activities that enable them to command and rule even one of the most demanding and complex markets in the world.

In UAE, entrepreneurs try their level best to get hands on SEO company Dubai that has got what can provide them with the leading role and that they can stay ahead of their competitors. Following Infographic will enable you to see, what you can do to make the most out of your SEO campaign: